Being central to our strategy-led approach to branding and product development, we applied to register Brave = Safe as a trademark. The act of registration was itself true to one aspect of the Brave = Safe approach: visible commitment. Registering was remarkably easy. We did it direct via the gov.uk website (www.gov.uk/how-to-register-a-trade- mark) and it cost just £170.
Brave = Safe holds that, in an age of information overload, only high impact, powerfully authentic and relevant messages will both secure and keep audience attention.
For more information on Brave = Safe, or on the trademarking process, please call Michael, at The Barn.